WebVisible receives investment from Redpoint Ventures
Stratagem introduced and fully managed a $5M Series A with a Tier 1 VC
WebVisible (pka SME Global Solutions) is one of the burgeoning leaders in the exciting and fast growth market of local online advertising. Specifically, Webvisible's software and services solution enables any firm with an ad sales channel that touches local merchants to easily sell, deliver and manage online advertising. Leveraging the founders' long history in the Yellow Pages industry, the company built an admirable early lead with customer such as Dex Media, Interland, BellSouth, Verizon and others. What they needed was money to grow their business and capitalize on their lead in this hot market.
While the founders had a tremendous breadth of operating experience, they had virtually no experience in the VC arena. Stratagem entered and led the company's entire efforts to prepare the company, market the opportunity and close the deal. Our efforts spanned writing the business plan, designing the forecasting model, building the PowerPoint presentations, contacting the VCs, making the initial pitch to secure meetings, managing the meetings and follow ups, and running the process to bring competitive terms sheets to the table. Based on our efforts, the founders were able to choose between attractive alternatives and decided to close the deal with Redpoint Ventures, one of the premier VCs with a rich history of highly successful investing.
"Stratagem designed and executed a fundraising strategy that expertly led us through the time consuming and delicate VC process. As a result, we were able to close a highly attractive financing with one of the most prestigious VC firms. We absolutely could not have done it without their help."
— Kirsten Mangers, Founder & CEO, WebVisible