JetForm signs a strategic investment and OEM deal with Moore Corporation
Stratagem’s work helped JetForm raise strategic capital at 10X trailing revenues
Shortly after JetForm went public, JetForm and Moore began broad reaching discussions to explore ways in which the companies could work more closely together.
Moore was looking to mitigate declining sales in its $1.5B paper forms business by enabling its customers to move to electronic forms. JetForm knew that it would benefit from additional capital and distribution presence.
We advised JetForm during these discussions which resulted in the strategic investment at a valuation of 10X trailing revenues
Concurrent with the strategic investment, the two companies signed a strategic resale agreement whereby JetForm gained greatly expanded distribution capabilities.
As a longtime leader in paper forms, Moore had 850 direct sales people around the world with significant account presence in large enterprises. While greater distribution was a powerful benefit for JetForm, significant thought and effort went into the agreement to minimize channel conflict.
We advised JetForm during this transaction.
"In our early growth years, Stratagem’s expertise was a most valuable resource in our capital formation plans as well as our evaluation of strategic partnerships and potential acquisitions." Abe Ostrovsky Chairman, JetForm.
— ABe Ostrovsky, Chairman, JetForm